Privacy Policy
Last updated: 2026-06-04
1. Who we are
First Light Brief ("we," "us," or "our") is a brand operated by VATA Analytics LLC, a California limited liability company. This policy explains how we collect, use, and protect information when you visit firstlightbrief.com.
2. Information we collect
We collect two types of information:
- Information you provide — such as your email address if you subscribe or contact us.
- Information collected automatically — such as device type, browser, pages visited, referring URL, IP address (anonymized), and time on site. This is collected through cookies and standard analytics tools.
3. How we use information
We use the information we collect to operate and improve our content, respond to inquiries, measure the performance of our pages and campaigns, and comply with legal obligations. We do not sell personal information.
4. Cookies and tracking
We use cookies and similar technologies (including Google Analytics, Google Tag Manager, and advertising platform pixels) to understand how visitors use our site and to measure advertising performance. You can disable cookies in your browser settings; some features of the site may not function properly if you do.
5. Third-party services
We work with third-party partners including advertising networks, analytics providers, and email service providers. These partners may receive limited, anonymized information about your visit. We do not share personal information beyond what is necessary to operate the site.
6. Your rights (California residents)
If you are a California resident, you have the right under the California Consumer Privacy Act (CCPA) to know what personal information we collect, request deletion of your personal information, and opt out of any sale of personal information. We do not sell personal information. To exercise your rights, email support@firstlightbrief.com.
7. Data retention
We retain personal information only as long as necessary for the purposes described in this policy or as required by law.
8. Security
We use reasonable administrative, technical, and physical measures to protect information. No method of transmission over the internet is 100% secure.
9. Children
Our site is not directed to children under 16. We do not knowingly collect information from children under 16.
10. Changes to this policy
We may update this policy from time to time. Updates will be posted on this page with a revised "Last updated" date.
11. Contact
Questions about this policy: support@firstlightbrief.com